Introduction to Pharma in the Nordics
From unmet medical need to successful launch on the market.
In a nutshell, this course provides you with the competences that are necessary if you wish to start a successful career in the pharmaceutical industry – or if your job requires you to collaborate with the pharmaceutical industry in the Nordic countries.
The most important parameters for success as an employee in the pharmaceutical industry are:
This course provides you with a basic understanding of the entire value chain of the pharmaceutical industry in the Nordic region. You learn how ideas for new pharmaceutical products emerge, how they are developed and tested, and how companies obtain market access for their products. In addition, you learn how pharmaceutical companies price their products and what strategies are used for optimising marketing and sales.
Importantly, you also learn how to collaborate with the pharmaceutical industry’s stakeholders such as HCPs, patient associations, politicians and authorities (payers) in a compliant way in the Nordic region.